Dior Eau Sauvage celebrates 50 years

Dior Eau Sauvage celebrates 50 years

The iconic men’s scent Dior Eau Sauvage turns 50 this year, and we’re celebrating with an extra spritz and a bit of history.

Ask any perfume lover their top fragrances for men and Dior Eau Sauvage will make the list. (In fact, my own appreciation of scent started with a boy who wears Eau Sauvage.)

Dior_EauSauvage_1966

The scent

It’s easy to understand why everyone loves Eau Sauvage: The fresh citrus top notes mingle with basil, lavender, cumin and a floral heart atop a woody, green base. It’s light and bright enough to wear every day, but also refined enough to wear with a suit. It’s marketed to men, sure, but the scent is just as at home on women who appreciate citrus and woods. (To me, it’s the ultimate steal-it-from-your-boyfriend fragrance.)

The celebration

To celebrate the brand has created a short film that moves through the fragrance’s advertising history. From the poolside, to the race car, to the bar (and a quick post-shower stroll too), Eau Sauvage has certainly stood the test of time. It’s a fragrance that manages to be both timeless and undeniably cool and modern, too.

Take a watch below.

Dior Eau Sauvage, $109 (100 ml), www.thebay.com

TW&TR_June2016_Cover_WebMake sure to read the new issue of our digital magazine.

Read more:
Christian Dior Eau Sauvage Parfum
Mad Men-inspired scents
Smell like Bond, James Bond

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This article was written by

Alexandra Donaldson is the editorial assistant at The Whale & The Rose and a freelance writer and content creator. Although she recently took up yoga in an effort to be a healthy adult, she still binge-watches cartoons on a regular basis and dreams of running away to a cottage in the woods. She has yet to nail down her favourite perfume, but knows that it smells green, earthy and maybe a little bit spicy, but definitely not sweet.

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