New perfume launches in October

New perfume launches in October

Shorter days, longer nights—celebrate the darkness with new perfume this October.

October is the month when fall turns dark. The nights get noticeably longer and twilight seems to hang in the air a little heavier. It’s no surprise that Halloween rounds off the month—a night of both darkness and magic. So this October, let’s dig into that darkness and magic with the new perfume releases.

Nina Ricci Luna


Nina Ricci launches Luna, a complementary scent to the brand’s iconic fairy-tale inspired Nina. In fact, the campaign positions the two fragrances together—light and dark—in a space that press materials suggest is “neither day, nor night.” It’s true. The campaign, featuring a blonde Frida Bustavsson (Nina) and the brunette Jac Jagaciak (Luna) do seem to inhabit a fairy tale world. But what of the fragrance created by Christophe Raynaud and Marie Salamagne? Orange blossom and wild berries at the top, melt into immortelle flower and caramel, with a base of vanilla and sandalwood. It’s sweet—the caramel comes like a sugar rush—but there’s something darker at play here too. The vanilla, sandalwood see to that.
Nina Ricci Luna, $90 (80 ml),

Valentino Uomo Intense


Valentino Uomo was already a dark and masculine fragrance. Uomo Intense takes it even darker. The press descriptions include: “the atmosphere is magical and mysterious…” and a “fragrance possessing the symptomatic mystery of a strong personality…” It’s safe to say that Uomo is refined, dark and strong. This is definitely a fragrance for the night. Notes of sage, suede, iris, mandarin vanilla come of much darker than you would expect, with a subtle, sensual effect.
Valentino Uomo Intense, $115 (100 ml),

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Alexandra Donaldson is the editorial assistant at The Whale & The Rose and a freelance writer and content creator. Although she recently took up yoga in an effort to be a healthy adult, she still binge-watches cartoons on a regular basis and dreams of running away to a cottage in the woods. She has yet to nail down her favourite perfume, but knows that it smells green, earthy and maybe a little bit spicy, but definitely not sweet.